https://dovecreamoil.living.aol.com/?c=37&s=1
The first ad that I chose was the "Dove Cream Oil Body Wash". It describes an extremely moisurizing body wash in three different types, that are supposed to appeal to three different needs of people. This ad is obviously directed towards women. The colors are light and pretty and invite the reader to try the product out. I believe I see a syllogism in the ad because they are saying (secretly) that if you are a woman, and a woman who loves moisture then there is no excuse not to get the product, because there are three levels of moisture for people to choose from.
http://www.cheerios.com/promotions/helpinghearts/WeCare.aspx
The second ad that I chose was a Cheerios ad/promotion on how they are good for your heart health. They are directing this ad/promotion towards women, because the money goes to WomenHeart. This is somewhat of a "problem-solution arrangement" because they are getting people aware that there is a problem with women having heart disease, and their solution is to eat Cheerios everyday which with help your heart health, and it will donate money to the WomenHeart fund.
2 comments:
like how you chose two different topics for your ads. The questions at the end of the reading in CDA asked "What arrangements do these writings use?" So you might want to try and relate an arrangement to the Dove advertisment. But other than that good job.
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